Upcoming Events


Melbourne: 'Dancing with the Dragon: Doing Business with China' - Understanding Cultural Nuances

03 June 2016

Hall & Wilcox, Level 11, Rialto South Tower, 525 Collins Street, Melbourne 3000

ACBC Victoria is pleased to invite you to the launch of 'Dancing with the Dragon', written by Dr Mona Chung and Bruno Mascitelli. Our guest speaker, author and cross cultural expert, Dr Mona Chung, will be discussing her latest book. This book adds another tool to the box of those who are aiming to continue dealing, trading, and working with China and the Chinese.

Mona will provide insight into: 
  • Recent developments relevant to the expansion of China as an emerging power within the global economy
  • Contemporary business cases across different sectors, highlighting commonalities and differences in how various businesses approach working with Chinese markets and consumers
  • Overcoming misunderstandings with China in business dealings
  • The new world with China as the dragon dancing in the centre of the stage with rotating dancing partners

About our speaker: 

Dr Mona Chung is a bi-cultural expert in cross-cultural negotiations whose work addresses the cultural gaps between Westerners and Chinese in the fields of commerce and education. She has extensive experience in Western-Chinese business relationships, specialising in negotiation, communication, strategic planning, management and marketing practices on behalf of international organisations (commercial and educational). 

Dr Chung is on the executive board of the Victoria branch of the Australia China Business Council. Being highly experienced in a large number of industries and a frequent visitor to China, Dr Chung is a guest speaker at many public forums and author of an extensive list of publications in cross-cultural business studies. Her first book, in 2008, was ‘Shanghaied: Why Foster’s Could Not Survive China’. Her second book, in 2011, was 'Doing Business Successfully in China'. Her latest book is ‘Dancing with the Dragon’.


Date:          Friday 3 June 2016
Time:          12.15pm for 12.30pm - 2.00pm 
Venue:        Hall & Wilcox, Level 11, Rialto South Tower, 525 Collins Street, Melbourne 3000
Cost:          $55 for Members and $85 for Non-Members 
Inquiries:    (03) 9027 5606